One of the most effective way to make your
Email newsletter readable is by setting up Email subject title and Emaildelivery time. A good and effective Email subject line, makes your
reader click the Email. It works the same way, when we write a post with
effective title, it gets more CTR.
So, in this post we will look into Feedburner
Email subject title. You can use the same for your Aweber but it will work
little different. Though, before I will explain how you can set up Email
Subject in Feedburner, I want you to know: To gain the trust of your Email
readers make sure your brand name is part of your Email subject. Send Email
periodically or if you are one of those who sends Email once in a while, make
sure you send HQ information and even once in a while newsletter, will make
your readers click and open that Email. Sounds tough? No, it’s not. Just a good
strategy and smart work, and you can achieve it in no time. So let’s get back
to main point:
Feed burner is one of the popular emailsubscription option which most of the blogger use. Till some
time back the only option we had in Email subscription option is Keep the title
of newsletter static. Recently (Months back) Feedburner added a new option on
Email subscription option in which instead of showing the same title, newsletter
will show the latest post title in Email sent to your Email subscribers.
This is very effective, when you are
delivering more than 1 posts via Feedburner Email, you can show the latest post
title instead of showing any crappy multi post subject. Single post title will
make it very effective and your readers are more likely to click on it.
To access this option login to your feed
burner account and navigate to > Publicize > Email subscription >
Email branding. There changes the title of your feed to
${latestItemTitle} : ShoutMeloud
ShoutMeLoud is added by me for branding purpose. You should
change it according to your brand. This is a little tip but is very
effective. Meanwhile don’t forget to subscribe to Shoutmeloud daily newsletter
to keep receiving the latest updates.
Doesn’t matter if you use Feedburner, Mailchimp or Aweber, in
any Email newsletter branding and subject title plays a great role. Have you
done any experiment and want to share what one tip worked the best for you?
Source.........shout me loud
Diyyan Mehboob, Professional blogger in Pakistan. Started blog to complete my passion about blogging, Helping readers all around the world to solve problems about Wordpress, SEO and Online Earnings.
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