Top 15 SEO Ranking Factors of Google 2016
As we all know that Google is using more than 200 factors to rank websites and their pages. No one exactly knows the fact about these 200 factors except Employs of Google who made these algorithm factors. However, there are many SEO experts who are working on these factors to understand the fact behind them since Google release them and give us their best opinion about these factors.
As a result, we now have a clear idea about what is going on behind these factors. I have a listed 15 major factors out of 200, which you should use in 2016 to get best ranking for your websites in Google.
1. Content Length
And here is the magic, you will knock more ranking factors if you have a lengthy article. The lengthier article you write, have more chance for good ranking in search engines. An article of 2000 words is 5 times better than the article below 500 words. The chance for an above to 2000 words is 20 percent higher than 500 words article. This SEO factor really matter.
2. Keyword in Domain Name
If you have a domain containing your primary keyword, then you are the boss for that keyword. The chances are very high for getting 1stposition in search engines such as Google. Domain name with a keyword help search engine’s crawlers in finding relevant results and pages on the same blog or website.
3.Main Keyword in post Title
Title is most important and main part of an article, and it’s also very important for SEO concerned. The first thing Google consider in the article as the signal for SERP (Search Engine Result Page) is title of the article. So, you must have to use your main keyword wisely in article title so that it looks perfect and describes the meaning of your whole article in one line. To choose best keyword for your post, Read my article.
4. Updated Content
In past days, you write an article and use it for many years and decades. But now a day this technique no longer work. Now you have to update your content regularly whenever technology changes and when there is any change about what you have written in your article. You have to make it your habit to update your content according to new trends.
5. W3 Validation
If your website JavaScript HTML/CSS code is according to W3 standard, then it is big plus point for you to get high ranking in search engines. Don’t waste your time, go and check your site’s code whether it is valid or not.
6. Domain Name Age
In real SEO, it is well saying that old domain names are the Queens. The elder domain you have, the more it is better for your website ranking. If a domain name is 1-year-old, it is less chance to rank higher than 5-year-old domain name. so domain name age is a real and important fact for SEO.
7. Sitemap for Your Website
Sitemaps are still very important factor of SEO for ranking your website in search engines. Sitemap is the full map of your website’s links. Crawlers love to go through the website’s sitemap to index all the pages and posts in their databases.
8. Sharing on Social Media
Social media can do a big role in SEO in these days, social media really matters a lot. If you have more shares on social media, comments and likes on your blog article or post, then it will automatically give the signal to search engines to rank your post as soon as possible. So make sure to drop your post links on all popular social media networks and also get maximum shares from your website’s readers.
9. Keyword in H1 & H2 Tags
H1 & H2 are the ministers, if content is king and title is queen. It is another important fact for SEO. If you include your keyword in H1 and H2, you will have a better chance for good ranking more than your expectations in search engines such as Google. Check out my detailed post on SEO Using Heading Tags
10. Website Speed & Mobile Optimized
If your website is not mobile friendly, and it is not opening in 2 seconds, then you are really in a big trouble. You have to choose mobile friendly theme for your website so everyone on any device can access your website, and speed up the load time of your website. By doing these things search engines will love your website.
11. Avoid Duplicate Content
You should always try to avoid by copying or writing duplicate content, if you write your own and have a clean and unique content without any duplication, then believe me you are the boss. Search engines cannot accept any excuses about duplicate content.
12. Keyword Density as Low as Possible
Keyword Density is the quantity and the number of the keywords you use in your one whole article, the maximum limit of keyword in an article is 3%. But if you use your keyword up to 1-2% wisely, then are still high chances of getting your desired ranking in SERP. Before posting the article, don’t forget to check the keyword density by using different online tools.
13. Relevant & Penguin safe Backlinks
Penguin is a tool introduced by Google to find and catch up spammy backlinks, so now you have to be very careful while creating your website’s backlinks, because if you use any software to build backlinks, it will harm your website and negative point for you. The links which are not relevant to your website are also considered as negative or spammy backlinks.
14. Domain Authority
Domain Authority (DA) is something that you should take seriously, before this, there was Page Rank which we use to improve our website overtime. But now, DA has replaced Page Rank, now you should build backlinks on the websites which have higher and better DA than your website. If you are succeeded to achieve the rank 40 or 50 then make a celebration for this success.
15. Videos & Images in Article
A few years ago, we can rank text based articles and posts very easily in Google, but now it is not work more, now you must have to add some media in your article like images & videos in order to get better ranking in search engines. Don’t use too much videos & images in your posts/articles, keep balance ratio between your post and media.
Last Words
SEO is always a major part to get your website ranked in search engines. So always try to do your best for better SEO.
If you have any suggestions and questions about this article, write down the comment in comment section below.
Good blog! Thanks for sharing the valuable information with us,It is very helpful in digital marketing. For more information about “ have a glance at the google ranking factors in 2020”
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